LONDON · WEB / E-COMMERCE / AUTOMATION

I make websites work harder for the businesses behind them.

Developer, e-commerce specialist and digital problem-solver working across Shopify, WordPress, email, automation and the systems that connect them.

WORKED WITH Real brands, not concept projects.
BEST AT Turning messy requirements into useful digital experiences.
SHOPIFY
WORDPRESS
KLAVIYO
product-options.js ×

01const product = {

02  platform: "Shopify",

03  experience: "simple",

04  automation: true

05};

storefront-preview
ECOMMERCE SYSTEM Choose your
product finish.
Product image UPDATED ✓
DIGITAL STACK
WEBEMAILAUTOMATION
SCROLL TO EXPLORE
SHOPIFY WORDPRESS KLAVIYO WEB DEVELOPMENT SEO AUTOMATION CRM WEBFLOW SHOPIFY WORDPRESS KLAVIYO WEB DEVELOPMENT SEO AUTOMATION CRM WEBFLOW
THE SHORT VERSION Developer.
ALSO E-commerce operator.
AND Digital problem-solver.
TRAINING Cyber-security minded.

01 / SELECTED WORK

Real businesses.
Real digital work.

I’ve worked across e-commerce, web development, email marketing, content systems and digital operations. These are selected examples.

02
hapipatch.co.uk
Hapi Patch website preview VIEW LIVE SITE

HAPI PATCH

Making Shopify content easier to manage and easier to shop.

Product-specific FAQs, metafields, metaobjects, bundles and storefront improvements designed around scalable content management.

ShopifyMetaobjectsUX
Visit live site
03
peachybelts.co.uk
Peachy Belts website preview VIEW ORIGINAL SITE

PEACHY BELTS

A visual Shopify experience for configurable products.

Current website migration and improvement project covering visual product options, belt finishes, swatches, dynamic imagery and storefront UX.

MigrationShopifyProduct UX
View original site
CLIENT / 04 COACHING · WELLNESS · CONTENT

ANNA LOU WELLNESS

A coaching and wellness platform built around a personal brand.

Website support for a founder-led wellness and coaching business spanning 1:1 work, mentoring, healing practices, retreats, workshops and community.

WordPress Coaching Content Personal Brand
Visit live website
annalouwellness.com
Anna Lou Wellness website preview VIEW LIVE SITE

MORE CLIENT WORK

Across different industries.

Aneeza Khan
PHOTO 001 / LONDON
ANEEZA KHAN DIGITAL BUILDER · LONDON

02 / ABOUT

I’m not interested in
“just a website.”

I like understanding the business behind the brief — then building the digital experience, workflow or system that makes it work better.

My work sits between development, e-commerce and digital operations. That means I’m comfortable moving between customer-facing design, theme code, product data, email journeys, SEO, CRM processes and the practical problems that appear once a business is actually running.

My cyber security background also means I naturally think in systems: how things connect, where they can fail, and how to make them clearer and more resilient.

BASELondon, UK
WORKING STYLERemote / Global
FAVOURITE BRIEFSComplex → Simple

03 / CAPABILITIES

The useful
part of the stack.

I don’t sell technology for the sake of technology. I use the tools that make sense for the business and keep the setup maintainable.

01

Shopify & E-commerce

Theme customisation, product architecture, apps, merchandising, UX and migrations.

ShopifyLiquidWooCommerce
02

Web Development

Responsive business websites and custom front-end work across flexible CMS platforms.

WordPressWebflowHTML/CSS/JS
03

Email & Growth

Customer journeys, campaigns, segmentation, technical SEO and analytics foundations.

KlaviyoSEOGA4
04

Automation & Systems

Connecting repetitive processes and lightweight operational systems with practical automation.

ZapierMakeAirtable

HOW I WORK

Make it clear.
Make it useful.
Then make it cool.

01Understand the business first.
02Use the simplest reliable solution.
03Design for the person using it.

04 / CONTACT

Have a brand, a problem
or a slightly chaotic idea?

I’m very good with all three.

London · Available for selected freelance work © Aneeza Khan